AdLover is a spy tool for monitoring and analyzing ads on Instagram. The project was launched in 2018 by Sergey Tsvetaev, known to a wide range of users as the creator of the Publer service.
Initially, the platform allowed monitoring only teasers from advertising stories, but now it also tracks creatives from feeds and profiles. The database contains over 90,000 accounts, about 15,000,000 posts, and more than 50 million stories. New materials are added round the clock, so there is no threat of missing current trends.
AdLover will be useful to affiliates, advertisers, bloggers, and profile administrators. With its help, it is easy to understand the popularity of an offer or promoted product, analyze competitors’ advertising campaigns, find proven creatives, evaluate the quality of a particular profile, and select the best platforms for advertising.
The registration process on the platform is highly simplified and consists of only three fields. Additionally, users can sign in using their VKontakte account.
AdLover can help find teasers based on various parameters: text, link, and text displayed on the creative. While AdLover mainly focuses on the Russian-speaking market, it can recognize over 30 languages used in teasers, with the list of countries and languages constantly expanding.
Users can sort ad materials by the number of likes and comments, and in the case of videos, can see the actual number of views. The platform also displays the dates of advertising campaigns and allows users to track their duration.
AdLover allows users to download photos and videos in high quality with just one click.
The platform provides detailed analytics for each profile, including closed accounts. Users can view graphs that show the growth of followers, the number of posts and stories, as well as views and likes on posts, the percentage breakdown of different audience types, and engagement levels. It is also possible to track the placement of advertising posts from a particular profile on other accounts.
AdLover offers a top rating feature that allows users to see platform leaders. The top rating includes the largest accounts by number of subscribers, the most mentioned accounts during a certain period of time, as well as those who sell or purchase the most advertising placements.
To explore its capabilities, AdLover offers a free demo access with limited requests to analysis and search results, and no option to download creative assets. There is only one paid subscription plan that provides unlimited requests and full access to the catalog. Paying for several months at once triggers a progressive discount scale, with savings of up to 22% for six months upfront payment.
The referral program includes a 10% commission from the referred user’s spending. If a large number of new paying users are referred, the commission rate can be negotiated individually. The payout is made to a WebMoney e-wallet in Russian rubles.