In recent update to Telegram Ads and it has expanded targeting capabilities.
The following targeting options were added:
- Target specific channel audiences. Previously, we could display ads within a specific channel, but now we target the audience of a channel and display ads to them wherever they are, not limited to showing ads directly within the channel, but reaching subscribers of those channels regardless of what channel they’re browsing;
- Precise targeting of users
- Customize ads for different devices, including iOS, Android and desktop;
- Target ads to specific countries, cities and languages.