Review of 1st Partners: Direct Advertiser of Six iGaming Brands for Tier-1 GEOs

Review Cover
Operating sinceNot publicly stated
VerticalsGambling, Betting
Offers6+ exclusive in-house brands
GEOs6+ Tier-1 markets — Canada, Germany, Austria, Switzerland, Poland, Norway, Belgium, Australia
Payment modelsCPA, RevShare, Hybrid
Minimum payout$100 (or equivalent)
Hold periodNone — payments available immediately after the accounting period
PayoutsNet-30 schedule; withdrawals on request possible with manager approval
Payment methodsBTC, USDT (TRC20), Bank Transfer, Skrill, Neteller, custom methods on request
Traffic sourcesSEO, PPC, ASO, social media, review sites
Support7 days a week; average response ≈ 1 hour (VIP priority available)

1st Partners is an international affiliate program focused exclusively on Gambling and Betting verticals. The company operates as a direct advertiser, meaning all offers are in-house and exclusive to their platform. Affiliates get access to six licensed brands targeting Tier-1 markets such as Canada, Germany, Austria, Switzerland, Poland, Norway, Belgium, and Australia.

Sign-up is open and doesn’t require interviews or pre-moderation, so new partners can start immediately after registration.

1st partners homepage screenshot

Advantages & Disadvantages

AdvantagesDisadvantages
Exclusive in-house offers — own brands ensure higher transparency and conversion rates.No permanent loyalty-coin or gift program.
Tier-1 GEO coverage — focuses on regulated markets (Canada, DACH, UK, Netherlands, Norway, Australia).Contests and bonuses are seasonal (3–4 times per year).
Flexible commission models — CPA up to $500, plus RevShare and Hybrid deals.CPA model activation requires manual approval from the manager (usually same day).
Transparent tracking — powered by Affilka by SoftSwiss, offering multi-level reports by GEO, device, source, and creative.Focused only on Gambling & Betting, not multi-vertical.
Fast, no-hold payments — min. payout $100, methods: BTC, USDT (TRC20), bank transfer, Skrill, Neteller.
7-day support — replies within ~1 hour; VIPs get priority assistance.
Full localization — payments, bonuses, translations, and support adapted to each GEO.
Free custom ad creatives — affiliates can request localized banners and landers.
Personal manager for each affiliate — tailor-made deals and optimization help.

1. BeOnBet

Multi-vertical brand combining casino and sports betting. Operates in Tier-1 markets with deep localization, strong UX, and stable retention.

  • Verticals: Casino & Sports
  • Target GEOs: Canada, DACH, UK
  • Models: RevShare / Hybrid / CPA (up to $500)

2. SlotRush

An exclusive casino project with strong Tier-1 conversion rates and optimized onboarding funnel.

  • Verticals: Casino
  • Target GEOs: Canada, Netherlands, Norway
  • Highlights: Localized UX + bonuses for each GEO

3. BitStrike

Combines casino and sportsbook products with advanced gamification and retention mechanics.

  • Verticals: Casino & Betting
  • GEOs: DACH, UK, Australia
  • Highlights: High FTD rates, CPA up to $500

All these offers are exclusive and accessible instantly after registration.

FAQ

Is sign-up open or private?

Sign-up is fully open, no interview or approval required.

How long does it take to activate an offer?

Immediate access; CPA model activation is processed by a manager (usually within the same day).

What is the minimum payout and hold period?

Minimum payout — $100 equivalent; no hold period.

How often are payouts processed?

Net-30 standard, with on-request withdrawals available after manager approval.

Which payment methods are supported?

BTC, USDT (TRC20), Bank Transfer, Skrill, Neteller. New methods can be added on request.

Do they run contests for affiliates?

Yes, about 3-4 times per year — leaderboards, GEO-specific challenges, and bonus campaigns (gadgets, trips, higher CPA payouts).

Is there a referral program?

Yes, affiliates can earn extra commissions by referring other partners.

What tools are available?

Smartlinks, postback integration, API access, promo materials (banners, landing pages, promo codes), and Affilka’s advanced reporting.

Do they provide learning materials or insights?

Yes, affiliates receive onboarding guides, traffic recommendations, KPI benchmarks, and media-buying insights.

Conclusion

1st Partners stands out among iGaming affiliate programs by offering direct access to exclusive Tier-1 brands, fast payments, and personalized support. Its combination of transparent tracking, flexible deal models, and complete localization makes it a strong option for experienced webmasters in the gambling and betting verticals.

If you’re looking for a program that combines the stability of a direct advertiser with the flexibility of a modern affiliate platform, this program is worth joining.

What Do Affiliates Say?

We are collecting reviews from affiliates about their partnership with this affiliate program. If you have something to say, feel free to contact us in Telegram.

solo affiliate
Jonas
Been running with 1st Partners for 6+ months on Danish traffic. Conversions hit way harder than on other networks, tracking is clean, and the team actually cares - fast replies from my manager prove that. Definitely one of the few networks I plan to scale long-term.
solo affiliate
Aman
I have tested their DACH offers for about 4 months — smooth run. Payouts are fast and always on time. My AM’s always online when needed. Zero issues so far, will keep driving traffic!
affiliate team lead
Vasyl
Driving traffic Canada has been great — the offers fit local traffic perfectly. CR is stable, payout on time, and managers know their stuff. Solid partner if you’re serious about iGaming.
solo affiliate
Carl
Working with 1st.Partners has been a great experience, especially for UK and NL. Offers convert well, tracking is accurate and payments are always on time. My affiliate manager is pretty responsive and understands my needs. Definitely a reliable program for anyone in the gambling and betting verticals, give it a try

Verified by expert
Dmitriy Medvedko
Dmitriy Medvedko ( Expert )

Dmitriy got a vast knowledge in affiliate marketing working as an affiliate for 6 years. He also worked an affiliate manager in the WebVork network.

After that, he started to write articles and guides for various affiliate marketing blogs, eventually becoming a head of several blogs: CPA Mafia, CyberAff, ProTraffic, AffTimes, CPA Monstro, and Affiliate Valley.

Now, he has his own blog CPA.LIVE and the ADDSET forum, also performing as a guest expert for other projects.

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